Wednesday, March 26, 2008

LESS THAN ZERO

If you live in Los Angeles, it's not unusual to see the impeccably dressed Mr. Gustave Tassell walking on Beverly Blvd or Melrose Avenue around La Cienega Blvd. We often catch him adjacent to the Beverly Center...always in a suit with a check shirt, print tie, and pocket square. He can mix patterns better than an Etro window!

Well fifty years earlier, Mr. Tassell designed at Hattie Carnegie (didn't every designer have a stint at Carnegie?) and eventually opened his own house in 1956. Eventually, he took over for Norman Norell in 1972.

This dress was designed in the very early 1960s and features a wonderful black floral print on a pink silk background. When we say Less Than Zero, we mean it. This is a true contemporary size zero and although the dress can accommodate a pair of child birthing hips (you will notice the exaggerated hip effect in the skirt design), the waist is around 22 inches and the rib cage is mighty narrow. It does look pretty divine on Decadestwo's style star Michaela Beckwith (catch her and the Decadestwo team in 944 magazine this month), so we hope some petite blog reader will fall in love with this sublime cocktail dress and make LA's very own Mr. Tassell proud as a peacock!


Gustave Tassell pink silk cocktail dress with black floral print, c. early 196s. Modern size 0 (and we ain't kidding!)SOLD
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